I was honored to have professional basketball player Bryan Majors to share some powerful tips on how he achieves success and transitioned from basketball to businessman. Watch below.
Let’s talk about branding and communicating your business with a 30-second elevator pitch. It's important to communicate your brand so you don't confuse your audience. It first starts with identifying your target market. Take a look!
Many people have hobbies they can legitimately turn into a business but don’t know how or where to start. First off, you’ve got to look at your hobby. What is it? Is it marketable? Is it desirable to others? When we talk about others, we are talking about the general public. You need to find out how other people feel about your product or service. Get genuine, honest feedback. Too often people think they’ve got something great and they think, “Why wouldn’t people want this?” To an extent, it’s great to think positively and be excited about your product but the reality is everyone’s not going to feel the same way.
Taking mental health days is extremely important because business owners tend to go, go, go but that’s not healthy for you or your business. You’ve got to learn to take mental health days. I say this a lot: SELF-CARE MATTERS! It’s one of my favorite hashtags to use. Entrepreneurs deal with a lot of stress and sometimes isolation. It’s lonely at the top. We’ve heard this saying probably all our lives or at least half our lives and it’s not a fallacy. As humans, we’re meant to do life together! Learn more here.
What does this it mean to define the customer experience? When we talk about defining the customer experience, we are talking about every step of the process, every encounter the customer has with your business is intentional. From product design to quality assurance to customer support, the customer is at the forefront and not an afterthought. The customer experience is every encounter the customer has with your business. So, ask yourself, “How are my customers engaging with my business? What is it like for them?” Learn more here.
Wisdom moments with The Authority in Global Business Dynamics.